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But are you sick of quick-fix schemes which only leave you more overweight (and out of pocket!) than when you started?

Do you want to learn the secrets to lasting weight loss success from one of the most successful weight loss ‘losers’ on the planet?

Well with “love your weight loss platinum” now you can!

Let me ask you a question…

Have you:

  • tried ‘everything’ – shakes, programs, personal trainers, frozen meals, and on and on?
  • been a yo-yo-dieter for many years?
  • had short-term success but have regained (or are fast regaining) all the weight you’ve lost?
  • struggled with emotional eating and self-sabotage?
  • lost confidence in your ability to lose weight and keep it off?

If so, the problem probably isn’t you!

The problem is that almost all weight loss programs fail when it comes to long term weight loss!

You see most programs have been designed by:

  • Big companies (who secretly would prefer you never lose all your weight so they can keep you as a customer FOREVER)
  • Marketers (who have built a program or diet that ‘sells’ and looks amazing… but doesn’t really work
  • Or trainers, nutritionists and professionals… who really are trying to help, but who have always been naturally fit and healthy. And while they mean well, they really don’t know what it’s like to walk in our shoes. They don’t fully understand what it’s like to have their brain so absolutely wired to eating the wrong food, or to be so disempowered from failing over and over for so long. So while their programs are good in theory, they don’t work over the long term

The result is:

  • Weight loss programs that demotivate you
  • Healthy eating plans that are too hard (and expensive) to do daily
  • Exercises that leave you injured and
  • More stress than you can poke a stick at!!!

Diets, Weight Loss and Exercise Programs that are impossible to follow for any effective length of time.

You might experience losing some weight in the beginning, but before you know it, you’re physically and mentally exhausted from all the training and the expensive, boring, time consuming diet you’re trying to maintain.
The result is most people give up half way through. And of those that lose weight, 95% put it all back on again—and more—within two years!

Complicated Diets and Programs that you need a Degree in Rocket Science to understand and the Discipline of a Samurai Warrior to follow

Eat this, don’t eat that. Weight this. Count that. Don’t combine these. Exercise at this time of day. Do this until your body is at x%, then do that after 3 seconds of affirmations.
While it all sounds good at the beginning, how many times have you started something new like this? Now tell me, how long were you able to stick with it?

Marketing Hype and B.S.

The marketers know what we react to. They know what buttons to push to get our attention and how to make us believe that what they are offering is the real secret formula.
Our minds end up so brainwashed and full of the wrong information that sounds exciting, but doesn’t work (especially over the long term).

Pills, potions, supplements, gadgets

If you’re like me… and the high percentage of those who’ve struggled with losing weight, you’ve probably bought at least a couple of these. Again, marketers and the like exploiting our deep down desperation to finally be thin.

And because of all this brainwashing, most people who try to lose weight opt for some kind of radical diet or exercise plan or program.

How many times have you tried this approach? How many times have you failed? Countless?

We don’t need another way to lose fat fast, we need another way to lose fat FOREVER!!!

And, when you really stop and think about it,

The fastest way to lose fat is to lose fat forever!!

For decades, corporate “weight loss” marketing has made us think that the best way—indeed the ONLY way—to lose weight, is to follow a specific plan or program.

But, the scientific evidence to the contrary is overwhelming. The numbers say that we are actually are dieting and exercising ourselves fat! In the end, aren’t you sick of all those radical new weight loss programs.. don’t you really just want something that actually works?

I was you. You can be me too

You see, I spent the first 30 years of my life battling my weight.

In July 2002, I was 106.5 kg and diagnosed as morbidly obese—that’s the medical term for someone who’s so obese that they are likely to die from it.

After trying everything and getting nowhere, I decided I needed to take control of my life—and weight—not just for then, but forever.

That’s me – before – at 106.5 kg. And now – more than 10 years later – at 53 kg.

I did it by throwing out all the weight loss and diet industry B.S. and broke almost every so called ‘rule’ they have filled us with over the years.

I went about things totally different. I got adventurous and tried things ‘they’ tell us never to do (like not having a goal weight, not announcing to the world that I was going to lose weight, forgetting about portion control and everything in moderation, using food as a reward – if I rewarded myself at all – and still emotionally eating!!!)

The result was I lost 45 kg (99 lbs) in 33 weeks – nearly 1.5 kg (over 3 lbs) per week! I kept that weight off for five years before losing another 8.5 kg (18 lbs) after that.

…And I’ve kept it off since (more than 10 years total).

And you know what… it was a thousand times easier than almost any diet or weight loss program I’d tried before.

50 Steps to Lose 50 kgs
…And Keep It Off

After continuing to read all the weight loss marketing BS in all the magazines, watch the so-called ‘gurus’ on television and witness Australia – and see the rest of the Western world – continue to get fatter and fatter…

I decided to share what I knew

I decided to write a book to try to help as many people as I could.

I guess it touched a nerve in people, because it soon became a Best Seller.

My goal was simple… I wanted to help people win their weight loss war and become one of ‘those people’ who never have to worry about their weight again.

The media soon heard about my story… and the sort of results people were getting with the ‘Anti Guru’ methods of weight loss I was sharing.

These philosophies and techniques have been featured on hundreds of TV programs, magazines, radio shows, websites and blogs.

Now considering the amount of media coverage I’ve gained, it would have been the easiest thing in the world to flog off another diet or exercise plan.

But I didn’t do that.  Why?  Because I wanted to make a difference.  I wanted to do something that actually works for weight loss.

So I created the Love Your Weight Loss membership community.

Since then, I’ve helped tens of thousands of people lose weight and keep it off.

From Mum’s and Dad’s to CEO’s of some of Australia’s biggest companies.

Here’s what some people have said about me and Love Your Weight Loss

Here’s What Makes Love Your Weight Loss Platinum So BLOODY FANTASTIC (even if I do say so myself ☺)

  • You won’t feel hungry or deprived
  • You won’t have to do push-ups until you puke (unless you want to!)
  • You’ll never encounter “falling off the wagon” again!

In fact, unlike almost every weight loss program out there…
There is no ‘step by step’ plan or diet to follow.

What there is, however, is simple, yet highly effective strategies that will:

  • Teach you how to create your own weight loss program – one that you can stick to for life
  • Show you how to balance the physical, practical and psychological aspects of your life to support your weight loss forever and
  • Reveal strategies so you’ll never misplace your motivation again!

“Love Your Weight Loss” works because it’s not a “stop/start”, “all or nothing”, “110% effort” approach which is too hard for most people to maintain for very long.

Consider this rough equation:

This is the power of small, almost unnoticeable changes over the long term, rather than trying a radical new diet or exercise regime.

Do something for 26 weeks (that’s six months of the year) and you’re much more likely to want to keep doing it forever.

You’ve made a lifestyle change, and you’ve barely even noticed!

Here’s What You Get When You Become a Member of Love Your Weight Loss Platinum

Love Your Weight Loss Platinum is like having me by your side every day.

But instead of ‘giving you a fish’ or a restrictive program to follow… you’ll become your own weight loss guru.

  • You’ll learn what works for you.
  • You discover what it’s like to feel totally in control of your weight loss destiny (not having to rely on trainers, weight loss programs or specific diets).
  • And you’ll have more fun losing weight than you ever thought was possible! (In fact that’s why I called it “Love Your Weight Loss” – because I loved my weight loss journey and I know you can too!)

Here’s a little of what’s in the Members Area

  • Healthy Recipes For REAL People

    Think you can’t eat like royalty and still lose weight? Think again. You’ll discover hundreds of dishes that are super healthy, yet super delicious (and many can be made in under 10 minutes).

  • Eat Intentionally & Lose Weight For Life Cooking Videos

    Most people who design weight loss programs have never actually been overweight – so they don’t know what it’s like to have fast food and soft drink as two of your major food groups.

    Here you can forget about what you “should” do… these videos are about healthy eating that you CAN do – day in and day out – when your feeling tired, busy, stressed, depressed, have a whole family to feed and really just can’t be bothered. These things work!!

  • How Bad Do You Want To Lose Weight?

    In this module we’ll actually go over some of the most common weight loss questions I’m asked – to see where and how we can crank up results even more.

    You’ll watch me point out the fallacies in the way the media reports weight loss stories, so you know what things you need to look out for.

    Plus we’ll look at how you can design your own weight loss plan, and we’ll even consult with guest experts.

  • Food And Exercise Diary

    What’s measured improves. This easy to use food diary will make you aware of everything you put in your body and the effect it has on you and you’ll learn the super-simple strategy I use to track my levels of exercise – to this very day!

  • Execution Plan Library

    Here we’ll set the foundation for everything else by laying out the frame work for highly effective shifts in your mindset that are the only way to get you from where you are now to where you want to be.

    I’ll start by giving you a masters level education of the most effective long term weight loss principles, we’ll cover everything from logical fallacies – and how you need to lose your mind to lose your body – to the various ways that the weight loss and fitness industries are killing your motivation – and what you can do about it.

    You’ll understand how motivation works, how to detox your mindset for weight loss success and strategies to turn your body and mind into a powerful fat burning machine for you.

    You’ll also receive action steps for regaining the motivation that’s been sucked from you by the weight loss industry. You’ll understand what your problems with weight loss really are… and how they aren’t even really your problems!

  • My Progress

    To track and monitor your progress and what works specifically for you, your body and your personality.

  • Private Platinum Facebook Group

    Join a group of committed individuals all helping each other to live a life of excellence. This is the place where not only will I be available to give advice and answer any questions your have… but where you’ll have a whole family of people around you sharing tips, ideas and encouragement.

    It’s a place for support and understanding – without judgment – and a place to help you cement your commitment and celebrate your victories.

  • Exercise Personality Profile

    You’re also going to discover your unique exercise personality profile and powerful insights into how you can exercise and approach your workout to not only get the most physically from it… but psychologically as well.

    Motivation isn’t a problem when you truly love doing the things that make you healthy, fit and looking amazing.

    We’ll cover the 7 highly effective habits of your exercise personality type and how to use these proven strategies to catapult your fitness dreams into cyberspace.

    We’ll cover in depth sample exercise programs for each personality type – from beginner to advanced so you have multiple options and ideas targeted to your needs.

    We’ll cover the best workout song choices for each personality type so that you’re feeding your brain the right kind of thoughts, the ones that resonate and motivate you best, while you are training.

    By the end of this module you’ll have a system that converts your personal idiosyncrasies into proven weight loss strategies.

  • Exercises That You Can Actually DO

    You get stacks of exercises each week and I’ll walk you through each one as if you’d hired me as your personal consultant. But more importantly these aren’t “6 pack gym trainer” exercises… they’re made for normal people like us with variations to increase the difficulty as you desire.

  • Exercise Generator

    The Exercise Generator is my magic ingredient for losing weight quickly while reducing the chance of plateauing on your weight loss journey or having loose skin once it’s over. Simply enter a few details and it will generate your unique step by step workout for the day. And there’s over 226186196330082558405662769596466468562745081585923701797130053267709101926494472175658159657652769680740077,461,026,140.44 exercise programs inside it, so that you’ll never get bored of exercises again. I designed this piece of software exclusively for Love Your Weight Loss Platinum Members… you won’t find it anywhere else. It alone is worth ten times your investment per month.

  • Instant Report Library

    In this module you’ll discover how to topple triggers, lose weight while on holiday, eat fast food and still lose weight and so much more.

    I’ll show you how to exercise anywhere, anytime, how to exercise on lazy days, how to say ‘no thank you’ to people who try to shove food down your throat (without them taking offence) and many other tools and strategies to handle any of the tricky situations life throws at you when you are on your weight loss journey.

    By the end of this module you’ll have a library of weight loss tools worthy of the Bodleian.

  • My Essential Life Hacks

    In this module we’re gong to cover everything from how to own your own weight loss journey, to how to be a weight loss success story.

    We’ll cover the best ways to use your brain to lose weight and keep it off and all the little tricks about how to use your emotions to lose weight and keep it off.

    I’ll show you how to be a weight loss boss, and I’ll even share steps for easy ways to boost your weight loss productivity and innovate your weight loss journey…. Ideas that will get you incredibly effective results so that you’ll reap rewards in all areas of your life.

    And we’ll cover how to use stress to help you lose weight – something that, in itself, will help relieve a lot of stress for you and give you back a lot of extra free time to enjoy, with minimal pain and maximum gain.

    Now by the end of this module you’ll know how to harness your weight loss powers to influence all areas of your life, plus, you’ll feel great knowing that you never have to be bored by mindless ‘you don’t have to think’ weight loss “solutions” again.

  • Fact Sheets

    Here you can find quick references to the key things you need to know about weight loss (from the Glycemic Index to Superfoods).

  • Sally’s Secrets

    Discover how to quickly read food labels, or my tips for eating healthier when you’re outside your home… plus much more (hint: I can’t tell you the rest because it’s a secret!).

  • Forums and FAQ’s

    Got a question? Want some inspiration? Here you can ask me and the community your biggest questions and tap into the support network of like minded people.

  • Plus much, much more…